Most spa and salon owners understand that selling retail is a vital part to making their business a financial success. Unfortunately, many solo-preneurs and practitioners - and in some cases the folks that work inside spas, salons and clinics - do not grasp how and why selling retail is so important, not just for the health of the company but also for the health, well-being and satisfaction of their clients and patients.

Take a look at this video interview I did recently with Ryan Hoyme (aka The Massage Nerd) on his show to learn my thoughts on selling retail and how to make it an effective part of your business or practice.
 

Please be sure to mark your calendar for Wednesday, November 7, 2011 at 10PM EST when I will be on The Massage Nerd Show again talking about "Gift Certificates and Holiday Ideas" just in time to get ready for the end of the year holiday rush.

Want other ideas for growing your massage, spa or wellness business? Join Spalutions' Group Marketing Coaching Program. New groups forming monthly - just click here for details or to register.